Greenfield: Launching a New Independent Financial Institution.
While the Greenfield approach may not hold the solution to all challenges, it provides financial institutions with a method to respond and swiftly transform their operation at a lower cost and with fewer risks compared to the Big Bang and Coexistence approaches.
In this Business Case:
- Developing New Offerings to Meet Customer Expectations and Address Market Structural Changes.
- Penetrating New Markets or Segments with a New Banking Brand.
- Transforming Technology to Reduce Costs and Time-to-Market for New Innovations and Products. <
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